In a world of negativity online, take one day to make a difference.

In a world of negativity online, take one day to make a difference.


Join the movement.

February 26, 2019


Take action

Here are five ways you can make social media more likeable.

  1. Pay a compliment on Instagram.

  2. Promote someone else’s work on Twitter.

  3. Share gratitude for people on Facebook.

  4. Give a recommendation on LinkedIn.

  5. Say sorry, thanks, or anything nice online.


Spread the word about #BeLikeableDay.


Sign the pledge

"I pledge to commit at least one act of kindness on social media on February 26th.”


Our mission

Social media was supposed to enrich our lives and bring us closer, but in recent years, it’s grown toxic and divisive. In an age when cyberbullying, fake news, and negative headlines dominate, this is our chance, through individual acts of kindness, to collectively change the world.

#BeLikeableDay, February 26th, is a global movement dedicated to making social media a more positive environment. On this day, organizations and individuals will take a moment to do at least one act of kindness online—whether that’s sharing a compliment on Instagram or thanking a friend on Facebook. Instead of clicking the like button, let’s actually make social media more likeable.

Social media has made it easier than ever to spread hate—but it’s just as easy to spread joy.



Did you know acts of kindness can improve your wellbeing?

  • Reduce your stress levels. A study by Yale and UCLA demonstrates that when we help others, we help ourselves.

  • Lower your blood pressure. Acts of kindness release a hormone called oxytocin, which dilates the blood vessels.

  • Give yourself an energy boost. Research has shown that helping others can lead to a “helper’s high,” along with enhanced feelings of energy and strength.


Our partners

Interested in becoming an official #BeLikeableDay partner?


The third edition of the New York Times bestseller is launching on #BeLikeableDay.